Sunday 3 November 2019

Catch-Up with the Latest Poster Design Trends

There are exciting poster design trends in the offing. Posters are great for advertising. Poster printing is a sure way to get your business noticed by your prospective customers. To help you make the best of your poster printing investment here is a list of the latest poster design trends that are currently popular worldwide:

Creating as Much Contrast as Possible 

Most entrepreneurs will be overly concerned with choosing design elements that complement one another. Nowadays, however, the emphasis is on creating as much contrast as possible. Think bold colours, daring fonts and full bleeds. 

Gradients 

Unless the aim is to follow the minimalist trend, colour transitions (also known as gradients) can add some dimension and texture to your poster design. 

Use Retro Palettes 

Not sure which colour scheme to go with? Colour palettes from the 1980s and 1990s have recently made a comeback – which is great considering how eye-catching they are! Electric hues and geometric patterns are also extremely popular right now. 

Invest in Custom Graphics

It can be so tempting for business owners to turn to stock imagery when designing their posters. While it is definitely the cheaper option, it does little to embody the essence of your business and the message that you’re trying to get across. If your budget allows for it, custom graphics designed by a professional graphic design company can truly make a world of difference when it comes to creating a poster that people can’t help but admire. 

Change Poster Size 

Why stick to the traditional A4 poster size when you can opt for any other size instead? Choose a printing company like Asset Print that can provide you with large format printing to suit your chosen dimensions.

Article source: https://printperfection.postach.io/post/catch-up-with-the-latest-poster-design-trends

Promotional Printing: Five Benefits of Custom-Printed Notepads

Custom-printed notepads are one of the best ways to keep your company’s name in front of current and prospective customers. Like a miniature billboard, a custom notepad will repeatedly display your marketing message, helping to keep your business top-of-mind for weeks, months or longer.
Not only are custom notepads very economical to produce, but they can also be printed with virtually any promotional message you wish to convey – company name, logo, slogan, contact information, photos and so on. Adding a full-color logo, photos or artwork helps create a quality impression.
In addition, notepads are quite durable and very easy to distribute, making them well-suited for trade show giveaways or for sales reps to hand out to current and prospective customers.
A Custom-Printed Notepads offers Numerous Benefits…
1) Provides Ongoing Exposure – most recipients of note pads will keep them handy and use them almost daily. This means your organisation’s name and contact information will always be prominently displayed. No other type of marketing offers such repeat exposure for so little investment.
2) Encourages Reciprocity – people love to receive gifts and freebies. Even though they are distributed with no obligation, giving a gift to a current or prospective client builds goodwill and leaves a favorable impression…which increases the probability they will like you, remember you, and do business with you.
3) Practical and Useful – in addition to being effective tools for promotion and brand awareness, imprinted notepads serve a very practical and useful purpose for the recipient. Just about everybody appreciates a handy pad of paper, for use at home or at the office. Plus, compared to other promotional items, the simple and relatively low-tech nature of notepads means they won’t break, need instructions, or require batteries.
4) Very Affordable – custom-printed notepads have a high perceived value yet are extremely affordable. In fact, notepads are one of the most affordable promotional items you can buy. Also, a standard size pad – such as 8.5” x 11”, 5.5” x 8.5”, or 4.25” x 5.5” – will prove to be your most economical choice. In addition, shrink-wrapping note pads into small bundles, such as packs of 5 pads, is an affordable way to minimize damage and make distribution easier.
5) Totally Customizable – notepads can be printed at Asset Print with any message, image or layout you choose. You can have them printed in full-color, one or two colors, or plain black ink. They can also be made as lined or unlined pads. Also, the number of sheets per pad is variable…25, 50, 100, or something else. With notepad printing, there is a lot of room for creativity so the design is totally up to you.


Article source: https://www.formaxprinting.com/blog/2013/08/promotional-printing-five-benefits-of-custom-printed-note-pads/

Flyer Printing – Low Cost, High Exposure

Gone are the days of waiting for customers to come knocking at your door. In this rapidly developing world, consumers are bombarded with options. Your competitors are chanting, tugging and aggressively at war to get the same clients. If ever there was a time for you to rise up and be counted, it’s now – and you can do just that with printed flyers.
So, you have put your campaign online and are waiting for clicks… Big deal, your competitors have probably thought of the same thing and may have a bigger online ad budget than you! While the importance of the digital space cannot be underestimated, nothing beats putting a flyer in the hands of your clients and of course potentially new ones!

Targeted advertising with fliers

Get high exposure without the complications. Simply have your print-ready artwork in a PDF format, order online and the rest is history. Quick turnarounds and quality flyer printing are some of the standard benefits you can expect from Asset Print.
Move away from only soliciting online clicks and impressions that may or may not be real, but computer-generated. Target your area, the people you so greatly want, by making sure your message lands in front of them. It is like personally taking your brand and promo advertising from your office chambers where they were birthed to the eyes of your potential clients.

Break exposure limitations, not your budget

With our flyer special, your budget – or the lack thereof – need no longer be an excuse for not taking your brand and promo advertising directly to your potential customers. It is something that is now within your reach and the high exposure benefits of it can far outweigh the low cost in the long run.
Consider popular soda drinks, global restaurants and brands, they all have one thing in common; they tirelessly present themselves to their target audiences. Even though they know they are internationally recognised, they strive to remain top-of-mind by advertising where it matters.
If leading blue-chip companies can and do it, can you afford not to let your community know about your product and latest specials? A click can never quite be compared to a message delivered into their hands. Somehow a human touch and virtual click just aren’t the same thing.
Flyers still work! Order today to find out for yourself.

Article source: https://fromhelveticatoprint.weebly.com/blog/flyer-printing-low-cost-high-exposure