Business Cards Creative Enough To Catch Attention

By now, millennials are used to finding out everything online and the contact details of someone I've previously met is no exception. A quick search of Google or LinkedIn would normally provide you with a fast way to message most people in your industry. So you'd be forgiven for thinking millennials have lost interest in business cards. Actually, this is not true - I think that they can be really great! Here are some really fantastic examples of business cards that would draw me in and make me want to keep hold of them. So I thought I'd share them for anyone who is trying to attract a millennial audience and needs a bit of inspiration.

These business cards have been created by Primoprint and I love them! If I received one of these, I can guarantee I would be interested because of how creative they are, how different they are from a 'traditional' business card. The holographic effect goes nicely with the white background as there's nothing to distract from it. The extra detail of having the holographic portion raised slightly also gives it that extra flare.

Elegante Press definitely made these business cards stand out for their client, Norwegian illustrator, Kristin Tørå Rantanen. To start with, the cards were printed on cotton paper rather than traditional card stock, meaning even from touching this card you would know there was something more interesting about it. Along with this, they used letterpress which adds to the interesting texture of the product and they included no colour, purposefully. The intention was that the cards could be left blank, or could be hand-painted by the client herself if she wanted to do so. This meant that the cards could be given a personalized feel (and in this day and age, everybody wants personalized - especially the younger generation!) allowing each one to have a different feel.

I personally love how this company used a different shape to the usual rectangle, it really makes it stand out and I’d definitely take notice of this. This business card was made by Chomp when they wanted to create a literal interpretation of their name within their cards. They chose to have a corner of their business card removed in the shape of a bite mark, to mimic this having been 'chomped' off. Don't you think this idea is great? The simplicity of the rest of the card makes the 'bitten' part stand out even more as it's what the eye is directly drawn to, leaving the rest of the card to be read afterwards. In general, I think younger audiences are more accepting of non-traditional designs and are more likely to be attracted by something new and exciting.

When business cards don't portray much about the company apart from who they are and how to contact them, there's nothing about them that really grabs my attention. But when they express some brand personality or hint at what the business does without having to read the card, it's more likely to spark my interest! Ravel Logo and Brand Design created a unique business card for Feelme Crew who mainly work with video filming and editing. To help make them stand out in a competitive industry, they created a business card with lots of personalities. They played with designs and managed to create this amazing one which also has the ability to move on the top section like a real clapperboard. This is sure to turn some heads!

Something different from all the rest of these is a business card offered by Formink. One of their designs is a translucent plastic business card and they created some for Adler and Adler illustrations. Using a different material, in my opinion, is super interesting and is a great way of attracting the attention of younger audiences! The text has been kept plain and the images are in metallic silver which looks great against the transparent background. They are also rounded on the edges which again, is not traditional but looks great, giving them another reason to stand out above the rest.


If you want business cards that others find interesting, or which would attract people's attention due to their originality and design - be sure to have them printed professionally at a reliable business card printer like Asset Print.


Original article from https://fromhelveticatoprint.weebly.com/blog/business-cards-creative-enough-to-catch-attention

Flyers and Leaflets: How To Make Yours Stand Out

 Bring your Leaflet and Flyer printing to the next level!

When it comes to affordable and effective marketing, you can’t beat the simplicity of a printed Leaflet. Mind you, we’re not talking about just any Leaflets, we’re talking about Leaflets with designs and finishes so stunning that your customers’ jaws will hit the floor the minute they see them.

Read on to discover how to create the perfect flyer designs for your business.

Go classy with a Foil finish

Do you remember the first time you ever opened a gourmet piece of chocolate? Chances are the wrapper was made of Foil. It oozes class.

Adding a Foil finish to your printed Leaflets has the same effect. Print your company’s logo in Foil to create a focal point or decorate the edges with a beautiful geometric design to add a unique visual aspect. Printing companies often offer Foiling in a variety of colours including red, blue, gold, silver, rose gold and even copper. 

Create visual drama with White Ink Leaflets

Anything you can do to add a bit of drama to your Leaflet and Flyer printing gives your marketing an edge. This is one of the reasons why White Ink is such a popular choice.

Created by building up layer upon layer of specially formulated ink, this finish gives your prints a crisp whiteness that just can’t be beaten. This finish can take even the simplest of ideas and give it a bold and unique edge.

 Unique effects with Laser and Die Cutting

Who said Flyers have to be square? If you’ve got a unique shape in mind, then Laser Cutting and Die Cutting are ideal!

These techniques give your Flyer a hand-cut look which allows you to really get creative with your design. A baker for example could create a Die-Cut Flyer shaped like a cupcake, or a florist may choose to cut out beautiful floral shapes within their design with Laser Cutting. The possibilities really are endless, and the only limit is your imagination…

‘All that glitters’ with a Spot UV suite

For the perfect glossy finish for your Leaflets and Flyers, choose Spot UV!

Created by placing varnish onto your print and then hardening it with a UV lamp, this finish adds a unique shine to parts of your design that will truly wow when it catches the light. It’s especially dramatic on a matte or a dark-coloured background and doesn’t have the telltale glare of other glossy finishes.

Get fresh with folds

Special Finishes aren’t the only way to add a little oomph to your designs. Folded Leaflets have a very distinct look compared to your standard A5 prints and are perfect if you’ve got more to say. Whether you choose a classic half fold, a Z fold or the ever-popular gate fold, there are so many ways to get creative and keep your customers staring.

You can unroll a hidden message, open up to reveal a large spread of content or let the story of your brand unfold on each individual side. 

Whether you’re looking for a small run of A5 Flyers, or need a variety of sizes and finishes for a sprawling marketing campaign, Asset Print has got you covered. Discover their full range of printed Leaflets and Flyers today.

Original article from https://www.printed.com